Volkswagen and Zoff is definately leading the Brand Industry by example. These two brands may have found the key that will open the door to show how a brand & consumer experience should be. As technology changes by the minute, consumers attention span is getting shorter and shorter. Many brands are having a difficult time not only keeping their attention, but also getting a consumer to look at their brand. Volkswagen ...
Continue Reading →Brands who have the largest monetary marketing budget no longer buys you the most eyeballs. Brands that incorporate Social Networking, use an Online Video Platform to publish & distribute their story across multiple devices along with implementing 6 key components into their marketing budget, gain traction in generating Social Currency.
Social Currency can be divided into Six Key Components
Social Currency is about brands ...
Continue Reading →Social Media Week (SMW) 2011, A Global Movement that connects people, content and conversation around emerging trends in social media. Several National & International cities host biannual conferences and events at various locations. The cites hosting events to celebrate SMW2011 Sept 19-23rd are:
BEIRUT BERLIN BOGOTA BUENOS AIRES CHICAGO
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